EA partnered with Nexon to start FIFA Mobile from MMOruki's blog

"EA Sports continues to FIFA Mobile Coins rapidly transform how enthusiasts have sport, evolving soccer from a lively and educated encounter to an interactive one, available at any moment. "This really is the world's sport, and EA Sports is now doing everything we can to further connect players, athletes, leagues and clubs and grow the love of soccer, globally. "Last year, EA partnered with Nexon to start FIFA Mobile in South Korea. The game immediately proved popular as it gathered 1.2 million downloads within 24 hours of release.

Electronics Has a strategy to Reach 500 Million Players.Electronic Arts has a record year, and direction is currently forecasting more growth in financial 2022. Looking farther out, the company believes it can more than twice its players and viewers to 500 million over the subsequent five years, and that's just within EA Sports.The plan is bold but seems to be within reach according to existing trends in sports video games, as well as EA's approach to launch several new offerings across various sports.

EA Sports fans want more.The company reported it had 230 million gamers and viewers across its EA Sports titles from the past year. Viewership is important, because the curiosity in esports contests is producing more vulnerability for the EA Sports brand.

"More and more individuals, especially younger Gen Z gamers, are now defining their sport fandom through the games that they play such as FIFA, Madden, NHL, and UFC," CEO Andrew Wilson said throughout the fiscal third-quarter conference telephone. The pandemic hastened the growth that was happening at EA Sports. FIFA Ultimate Team put a record with six million each day active gamers in December, also Madden attained its highest participant count at the history of this franchise, which dates to the early 1990s.

Even less popular sports titles such as EA's NHL franchise saw growth last quarter with participation from the match up 13%. "Our fans have been telling us that they need more of that which EA Sports can provide," Wilson said. "They are playing more of our matches than ever before. They are spending more time with our content. And they're connecting with one another, the players, and teams and sports they love during our adventures. "To capitalize on the growing interest in sports gaming, EA is planning an aggressive growth with its EA Sports lineup starting with its biggest and cheap FUT Coins hottest game, FIFA.

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By MMOruki
Added Mar 26



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